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In-store marketing company Insignia Systems, Inc. cut its work force Friday by 21, or 17%, in a move to preserve its competitive position. The company

The U.S. Postal Service reported net income of $3.9 billion for the year ended Sept. 30, exceeding its financial plan for fiscal year 2003 by $300 million,

J. Crew Group Inc. reported a 47% decline in its direct sales, blaming it mostly on planned reduction in catalog page counts and elimination of several

Sales were up for many firms reporting November results this week. The Spiegel Group was a notable exception, showing declines in overall, catalog and

PepsiCo, Inc. will reorganize its North American soft drink business in a cost-cutting move that will cut 750 jobs and close a Frito-Lay plant in Kentucky.

ndustry groups supported a General Accounting Office position recommending Congress repeal part of a new law affecting the U.S. Postal Service. The part

THROUGHOUT THE YEAR, the editors of PROMO get to see an amazing range of work from brand executives, promotion agencies and other marketers. In this issue

So Conan O’Brien, Johnny Knoxville and Hugh Hefner walk into a barand every young guy in the place stops staring at the Coors Twins and comes over to