Search Results for: research
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Agencies
Targeting Increases Sampling’s Impact
WHAT COULD BE more effective? A company wants you to experience how its new shampoo enraptures you with each aromatic bubble that drips down your tresses.
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International
NEW ZEALAND Kids’s Movie a Big Hit Dow Under Krispa Potato Chips is targeting kids five to 12 with a program exploiting global Rugrats mania through a
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DIRECT Listline
Diabetes Research and Wellness Sweepstakes The United Kingdom sweepstakes responders and donors file identifies 30,000 people.Cost: 90 British poundsContact:
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Millard Debuts Internet Division
Millard Group Inc., Peterborough, NH, Friday launched Millard Interactive, an Internet division.In addition to e-mail list brokerage, the unit’s services
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Net Privacy Protection Needs Several Approaches: AT&T
A variety of approaches may be needed to make people feel secure about the privacy of their personal information on the Internet, according to an AT&T
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Web Users Want to Control Personalization, Study Finds
Web customers want to take the reins when it comes to personalizing their online experience, according to the latest “Pulse of the Customer” focus group
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Jupiter: E-Marketers Urged To Diversify
Despite the huge volume of traffic portal sites offer commerce players, revenue expectations for portal tenancy deals are often overly ambitious and are
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Snyder Acquires PromoTech
Snyder Communications Inc., Bethesda, MD, has acquired PromoTech Research Associates, a full-service pharmaceutical marketing communications and direct
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Agencies
Retailer Realities
Got a question for retail buyers that you’re too shy to ask? Promo Edge’s Retail Research Center polls buyers nationwide with your questions, and we print
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