Search Results for: research

  • Retail Review

    FINANCIAL TIMES Retail and Consumer Publishing, London, has released “Market Research Strategies-Challenges and Opportunities for the Information Age,”

  • Making the Most of a Painful Mistake

    IN JANUARY, Christophe Pettus, president of San Francisco adult product DMer Blowfish, broached the idea of scaling back the company’s paper catalog to

  • Entering the Orderzone

    HARDWARE GIANT W.W. Grainger, Chicago, has teamed up with six partners in an attempt to become a one-stop cybershop for the less glamorous items it takes

  • Hockey Fans

    HOCKEY FANS tend to have greater brand awareness about popular consumer items than the general population, according to results of a recent telephone

  • HCFA to Collect Medicare Patient Data While Senate Seeks Privacy Protections

    Legislation seeking to tighten personal medical information privacy was introduced Wednesday in the Senate. Meanwhile, the Health Care Financing Administration

  • IDC Predicts Growth in Call Center Outsourcing Market

    A smaller number of players are competing for a larger amount of revenues in the call center outsourcing market, according to a new study by market researcher

  • USPS Says Americans Like Direct Mail

    Americans read or scan more than 88% of all advertising mail delivered to their homes and–after reading the catalog or advertisement–14.3% to 18.1%

  • Corfacts Purchases Advanced Marketing

    Corfacts, Inc., Freehold, NJ has purchased the assets of Advanced Marketing, an outbound telemarketing company based in Sea Bright, New Jersey. Details

  • Torched Values?

    Lisa Delpy began hearing from former students of her sports management class at George Washington University soon after reports on the Olympic scandal

  • Talking Back

    Look in any wallet or purse these days and there’s a real good chance a pre-paid phonecard is tucked inside. How good? According to Boston-based consulting