Search Results for: research

Surviving online grocers try to extend their shelf life ONLINE GROCERY shopping, long-promoted as the modern answer to the arduous supermarket trek, is

Study shows potential of CRM for retail financial services Forget the Euro. In finance, CRM is the real new currency to watch.A new study shows that in

What’s wrong with this statement by somebody who supposedly is a professional salesperson?”An authoritarian source says this move is imperative.”You guessed

Connect with your customers by showing them you care Companies with strong customer relationship management initiatives realize that relationships aren’t

Brand marketers eavesdrop on the Internet to track consumer trends. Cassandra goes online this month – and she’s not alone.Trend Central, a Web site launching

We’d like to introduce you to MarketingClick.com, a business-to-business site that should soon prove to be a “Favorite” of marketing professionals from

Done correctly, the process can benefit both sides. Choosing an agency is one of the most important decisions a brand marketer makes.The ever-changing

It’s the start of the new year, and time for everyone to make those resolutions that may or may not be broken. I’ve always ended up on the negative side

Despite the Internet’s best efforts, P-O-P is thriving as a marketing tactic.Five years ago, the future of point-of-purchase marketing was in doubt. After

Segmenting customers by the advertising that appeals to them MOVE OVER, demographics, psychographics and RFM. There’s a new segmentation tactic in town,