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THE JOHNSON BOX IN ACTION This letter contains – one rare picture of a vanished American, – the story of an extraordinary magazine, – some words of amplification

Investors

Web mining fuels 9.0 percent rise in spending.

Heineken throws a winning party for the Billboard Latin Music Awards.

Xchange Inc., Boston, has laid off 15% of its work staff, or roughly 72 employees, across its North American operations.

(MarketingClick)–Twice as many British companies raised their marketing budgets as cut them in the first quarter despite a sharp drop in advertising

Consumers are spending more online. Total online sales increased from $3.4 billion in February to $3.5 billion in March, according to the Forrester Research Inc. monthly Online Retail Index. And, the average amount spent per person went up to $263 in March, compared with $248 in February. …

The world’s three largest advertising and marketing agencies — London’s WPP Group and New York City-based Interpublic Group of Companies and Omnicom

North American marketers are sinking 12 percent of their budgets into sponsorship, up from nine percent just one year ago, according to a new survey of