Search Results for: research
-
Aegis Opens 600-Seat Customer Service Center
Aegis Communications Group Inc., Irving, TX, opened a 60,000-square-foot customer service center in Rocky Mount, NC in early August. The facility has
-
HealthInfo and Others Form Direct Marketing Group
HealthInfo and its sister division, Generations Publishing, have joined with two other companies to create a direct marketing group called HealthInfo Direct.
-
Hispanic Population Growing in Size and Wealth
Hispanics are expected to comprise 14% of the U.S. population by 2006 and have buying power of $300 billion. More than one third of married Hispanics
-
Data-Card Service Debuts for List Community
A new service has launched for list managers. Direct Marketing Information Online (DMIO), Palm Beach, FL, is a data card transmission service for list
-
Sears.com Debuts Auto Parts Research Feature
Sears, Roebuck and Co., Hoffman Estates, IL, has added a research feature on sears.com. The new feature lets visitors research tires and batteries. They
-
Best-Promoted Brands of 2001
BUSINESS AS USUAL. It’s a phrase most-often used to put a positive spin on a tenuous situation, as in, The bank called in our loans, our ceo has been
-
ACQUISITIONS
THIRST QUENCHING PepsiCo., Purchase, NY, got the green light from the Federal Trade Commission to complete its $13.4 billion acquisition of Quaker Oats,
-
Point of Contact
The events not the handouts are what put sampling campaigns over the top these days. The medium has yet again become the message. While the novelty of
-
Mulling E-mail Options
U.S. should stick with opt-out. BY DOUGLAS WOOD The European Union recently debated whether or not to regulate commercial e-mail. Before our own Congress
-
HISPANIC MARKETING: Almost South of the Border
According to the 2000 Census, there are 32.8 million Latinos residing in the U.S., which means that one out of eight people (or 12 percent) is of Hispanic