Search Results for: research

  • Burger King Appoints Chief Nutritionist

    Miami, FL-based Burger King Corp. announced the appointment of Dr. Joanne Lichten, Ph.D, RD, to the post of chief nutritionist last week. Dr. Lichten

  • E-mail ‘Cluster Bombs’ Are Next Online Scourge

    Online marketers beware. What if someone’s e-mail inbox was inundated with hundreds or thousands of messages in a short period because of your Web site?

  • Smooth Returns Key to Customer Loyalty: Survey

    A clearly articulated return policy can make the difference between whether a new customer uses a direct response channel, or an existing customer returns

  • List and Database News

    Cancer Research and Prevention Foundation This file consists of 89,929 individuals who have made a donation to this education and research organization.

  • Bon Voyage

    A promotion under development will send a winner on a fabulous trip. But where to send them? That’s the quandary for clients and agencies when deciding

  • Latham Opens Hawaii Office

    Chicago-based direct marketing firm Latham | SRM has opened an office in Honolulu, HI. Linh DePledge has been named to head the operation. DePeldge was

  • E-Retailers Upbeat About Holiday Season: Survey

    Seventy-one percent of online retailers are feeling optimistic about the holiday season, up 4 percent from two weeks ago, according to a new survey by

  • List and Database News

    America’s Nurses at Home This list of nearly 300,000 names includes nurses, nurse practitioners, vocational nurses, public health nurses, licensed professional

  • List and Database News

    Ultimate Pet Owner There are 6.2 million pet owners named in this file who have responded to direct mail. The source is a self-reported survey. Selections:

  • Chrysler Revamps Marketing Jobs

    Chrysler Group reorganized its global sales, marketing and service division as it preps for nine product launches next year and 25 launches by 2007. Chrysler