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Coupon recap Counterfeiting and altering manufacturer’s coupons is clearly a fraud. However, coupon bears two sources of information a barcode

2004 Rank Agency/Primary Services 2003 Net Rev. 2-Year Growth % Agency Age Net Rev./Employee 26 CoActive Marketing Group Great Neck, NY John Benfield

Not long ago, dollar stores were the red-headed stepchild of retail, filling shelves with slightly damaged goods, overstocks and closeouts. But the deep-discount

There’s a strong family resemblance between AMP and its sister 360 Youth. AMP execs want to change that—and hang out with an older crowd.

Thanks largely to in-store initiatives, Bombay Co.’s e-mail file has grown from about 20,000 names to 600,000 in two years. Matt Corey, the company’s

NEW LISTS Today’s Male This customer file identifies more than 5.6 million men who bought grooming and general merchandise for themselves or beauty products

I’m flying back to the East Coast via Chicago and realizing there is nothing more beautiful than a lightning storm this high up. I’m crammed into a small plane and the air condition doesn’t work

The U.S. Supreme Court will hear the case against the beef industry’s marketing program after a U.S. appeals court ruled that it’s unconstitutional to fund marketing through mandatory fees. The court’s decision could end the $80 million Cattlemen’s Beef …

Maria Marsala Herlihy has joined KnowledgeBase Marketing as senior vice president, strategic consulting and analytics. Previously, she was the senior

Experian Automotive has acquired AutoCount, a research firm that provides market share reporting on vehicle sales and financing. Experian Automotive is