Search Results for: research
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Agencies
Jupitermedia Takes Legal Action vs. eMarketer
Jupitermedia Corp., the online market research firm, has sent cease and desist letters to eMarketer Inc. claiming inducement to breach contract and infringement of its copyright and database rights in both France and the U.K.
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Online Sales to Double by 2010: Forrester
U.S. online retail sales will more than double over the next six years, reaching $316 billion by 2010, according to Forrester Research.
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Contrary to Popular Belief, College Students are not Poor: Study
College students head to campus this month with $122 billion in spending power, including $24 billion in discretionary spending. These 18- to 24-year-olds are found to be savvy, capable and influential consumers, with one in eight (13%) considering …
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News Briefs
3M: will create “The World’s Largest Pink Ribbon” out of Post-it Super Sticky Notes as part of a fund raising campaign for breast cancer awareness. The 70-foot tall ribbon will be unveiled in New York’s Times Square the first week of Breast Cancer …
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Agencies
Mail Stream: A Report on Incoming Direct Mail
Gooseberry Patch Celebrates 20th Anniversary Gooseberry Patch is commemorating “20 terrific years!” in business selling kitchenware, candles, gourmet goodies and an exclusive line of cookbooks, calendars and organizers. In honor of this milestone, the …
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GREENFIELD ONLINE ACQUIRES SURVEY ASSETS
Greenfield Online Inc., an Internet survey firm based in Wilton, CT, has
reached an agreement to acquire all of OpinionSurveys.com’s online panel
members from Dohring Co. -
Cash Rebates Losing Steam in Car Purchase Decisions: Study
Incentives and rebates are losing their umpf when it comes to influencing consumer decisions when buying a new car. While the average size of the cash rebates and incentives and the percentage of customers receiving them have both grown 10% …
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Student Spending Up, But Staggered
College freshmen will spend an average of $1,200 on school supplies as they head off to campus this fall. More than half ($760) is earmarked for electronics, according to the National Retail Federation’s Back-to-College Consumer Intentions and Actions …
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Trigger Direct to Market Claritas Division’s Analytical Services
Poway, CA-based Trigger Direct Inc., a direct marketing firm, has partnered with Integras, the analytical services division of market researcher Claritas
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Teens in Control of Consumer Electronics Purchases
Students looking to buy consumer electronics say they are the ones in control of the budget and brand-buying decisions, according to an online survey of 300 junior and senior high school students conducted by InsightExpress. “Students are more educated …