Search Results for: research

It was a focus group of women 21 to 30 all residents of Oklahoma City and the subject was shopping. I never go to a regular grocery store, one woman said.

According to a logoed apparel study done by Wearables Business magazine and PROMO in 2003, golf shirts are the second most common wearable for promotional

Students are settling back into their dorms, and marketers are following them back to their campuses. According to research by Chicago-based IEG, Inc.,

According to a study released earlier this year, the right incentive programs can boost performance among teams of employees by as much as 44%, and among

It happens every so often that pop culture taps into some deeper current in the zeitgeist. So it happened on a rainy Saturday afternoon this past summer

As lower costs and potentially higher returns drive more corporate advertising dollars into online media, the DM industry could be on the verge of another

Hollywood is seeking innovative ways to touch consumers as studio marketing budgets continue to be stretched thin. Instead of just plunking down millions

It’s one thing to wish for that million-dollar pay package, quite another to do a realistic appraisal of where you stand by comparing your salary with

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Hollywood is seeking innovative ways to touch consumers as studio marketing budgets continue to be stretched thin. Instead of just plunking down millions