Search Results for: research

Today we meet Diane Widerstrom, vice president of integrated services at Response Media. Widerstrom is a 50/50 broker. Half her work involves Internet media and half is traditional postal list brokerage

A recent report released by ABI Research expects the number of viewers who watch videos on the Web to reach at least one billion in 2013, which would entail the current population of online video viewers to nearly quadruple.

A study conducted by market research company, Ipsos, for online reputation management service, Habeas, found that e-mail is the preferred means of communication, and is likely to remain so for the near future

Make sure that your e-mail subject lines are around 50 characters long, or 80 characters long, but not 60 or 70 characters long.

More than 1 billion Web users will be scanning video clips in five years, according to a new study by ABI Research.

Financial services firms sent out 4.19 billion pieces of mail during first-quarter 2008, a healthy drop from the 4.79 billion pieces mailed in first-quarter 2007, according to industrial research firm Mintel Comperemedia.

Owen Media Partners Inc. has debuted All Canada B2B 1 Million, a marketing and research database that contains more than 1 million Canadian businesses

When it comes to shopper marketing research, few retailers and manufacturers refute its benefits. But what’s needed is closer collaboration between the two groups, according to a recent study by the Promotion Marketing Association

I’m not a lawyer and not attempting to give legal advice. But, as a provider of one of the most used lead capture and tracking platforms, LinkTrust, I have seen lead generation campaigns go through dispute resolutions and negotiations.

When it comes to reaching shoppers, in-store samples, package ads and coupons are influential, according to a recent survey.