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According to a survey conducted by KRC Research and commissioned by Omni Hotels & Resorts, business travelers use mobile and social apps for a variety of purposes.

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Setting aside some of the financial blow back that has happened due to certain large continuity advertisers not upholding their end of the performance marketing contract, our industry as a…

Promo asked four leaders from among the Top 25 agencies on the 2010 Promo 100 to share the most important strategies they implemented within the last year to help push through the difficult economic climate

A new survey from Performics and ROI Research shows how social media permeates consumers’ lives and affects communication, shopping and other activities, as well as how social networking habits and preferences have trended since last October.

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A recent report released by Gartner points to significant growth in the number of mobile payments in 2010.

While nine out of 10 Americans have cell phones – a huge increase from just four years ago – many express a desire to take part in m-commerce, browse the Web and access e-mail by way of their mobile phones, according to the National Retail Federation.

If you live in a major city or just visit one, invariably you find yourself being approached by someone of indeterminate age selling candy, generally, in order to raise money for their high…

Rivet has hired Liz Robinson as senior vice president, strategic planning director