Search Results for: research
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The Week in Review
Headlines from the industry. To receive daily updates please visit the Digital Moses fan page
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Agencies
Catalina Bypasses the Register to Offer Online Printable Coupons
Catalina Marketing, known for distributing its coupon offers bundled with register receipts at grocery and other store checkout counters, has launched a new Web site, www.CouponNetwork.com
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Flogs and Farticles – The Crackdown Begins Day 1
On what has historically been tax day, April 15th, the FTC sought to impose a tax of its own, this time against those associated with fake blogs and fake news sites. Last year, we said that it was not a matter of if but when the FTC would take…
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Number of Global Mobile Ads Surged 38% in Q1 2011; Smartphones Driving Growth in Impressions in North America
The number of mobile ads served globally rose nearly 40 percent, according to BuzzCity, a mobile media company
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The Week in Review
Headlines from the industry. To receive daily updates please visit the Digital Moses fan page
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Agencies
Amex Runs Admin Professionals Gift Card Sweep from within LinkedIn
Research cited by American Express has found that 49% of administrative professionals do not feel they get the appreciation they deserve for what they do around the office
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Agencies
Live Events: Are B-to-B Marketers on the Road Again?
After several years of many companies being corporate homebodies, anecdotal evidence suggests that B-to-B marketers are starting to ramp up their live event schedules.
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Global Mobile Advertising: $3.3 Billion in 2011
A recent report from information technology research and advisory firm Gartner forecasts that mobile advertising around the globe will more than double in 2011, with the North American market accounting for about a fifth of this year’s…
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The Week in Review
Headlines from the industry. To receive daily updates please visit the Digital Moses fan page
-
Agencies
Kraft Talks Cheese, Communities and ROI
Kraft finds success in its “Tuesday Night Tickets” promotion with American Singles and Minor League Baseball, and building an online community around cream cheese.
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