Search Results for: pop-up
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News Brief—Build-A-Bear
Build-A-Bear: will open about 10 pop-up stores beginning next month through the Christmas season
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Affiliates Behaving Badly … Again
It is the love / hate relationship between affiliate manager and affiliate. Make money. Make me money, but don’t get in trouble. Need me to look the other…
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Seven Issues to Consider When Leasing a Pop Up Shop
Christina Norsig, the CEO of PopUpInsider, shares seven key issues that retailers should consider before inking any kind of temporary lease
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Evaluate Social Media By Listening, Leveraging and Engaging
It may seem obvious that social media is here to stay, but roughly 20% of marketers feel that social media has no bearing on their businesses whatsoever. Yet an estimated 78% of adults online engage in social media, nearly double just two years ago. Marketers shouldn’t be asking whether they can turn this information-rich reservoir of insights into fuel to accelerate their business: They should be asking how they can do so. The approach I recommend consists of three core activities: listen, leverage and engage.
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World’s Largest Cell Phone
2010 Pro Awards Finalist; Best Mobile Marketing Campaign
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Tide Mile of Clean Style
2010 Pro Awards Finalist; Best Use of Event Marketing (Five or Less Venues)
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Duracell Times Square SmartPower Lab
Best Multidiscipline Campaign Duracell Times Square SmartPower Lab Agency: The Integer Group Client: Duracell, a Procter & Gamble Brand Duracell was coming off of a very successful 2008 campaign. It wanted to repeat that successful program in 2009, but …
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2011 PRO Awards Finalists
Click on each campaign name to view their full description. BEST MULTIDISCIPLINE CAMPAIGN Arm Yourself for the Ones You LoveAgency: Arc WorldwideClient: Walgreens Game of Thrones- Maesters ChallengeAgency: HBOClient: HBO 3rd PLACE: Huddle to Fight …
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The Week in Review
Headlines from the industry.
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Sears / Kmart Loyalty Contest Splits Prize with Charity
To mark the pending first anniversary of its Shop Your Way buyer rewards programs in its Sears and Kmart retail brands, Sears Holding Corp. has launched a contest that will give one lucky loyalty member