Search Results for: loyalty

Behind the virtual shopping malls and electronic coupon systems, there are still bricks-and-mortar buildings brimming with merchandise, brochures, prizes,

Cereal giant the Kellogg Co., headquartered in Battle Creek, MI, has brought traditional box-top promotions to the Internet with its new loyalty program

Pet owners respond to sur-pies mailing.For one pet supply retailer, several thousand apple pies did what coupons couldn’t: they created goodwill among

Consolidations, closings may leave only the strongest on the scene at 2002’s end.The electronic retailing industry will undergo the first phase of a three-part

San Francisco-based MyPoints.com, an Internet customer-loyalty direct marketer said revenues for its first quarter, ended March 31, 2000, reached $15.8

Seattle-based FreeShop.com, an online direct marketing network, has formed an alliance with NextCard, a company that issues credit cards over the Internet.Under

The electronic retailing industry will undergo the first phase of a three-part shakeout before the year is over, according to a new report from Forrester

Whoops.Packaged goods companies may have gone too far targeting their coupons and are now shifting back to broad-reach programs.Or maybe they’ve just

Flexibility makes gift certificates an increasingly popular choice for premium incentive programs.Tampa, FL-based athletic-gear chain Champs Sports this

When the economy is good and the job market is tight, tempting travel programs can help companies attract and retain motivated employees. Each year, the