Search Results for: loyalty
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Gillette to Buy Rembrandt Tooth Whitener
The Gillette Co. has said that it will buy the Rembrandt tooth-whitener line from Den-Mat Corp. The transaction is expected to close in the second quarter.
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Gillette to Buy Rembrandt Tooth Whitener
The Gillette Co. has said that it will buy the Rembrandt tooth-whitener line from Den-Mat Corp. The transaction is expected to close in the second quarter.
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Samsung Remaps The Matrix to Take Super Reggie
How to “wow” jaded electronics consumers? This year, Samsung Electronics took the top Reggie award from the Promotion Marketing Association for a campaign
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International Card to Acquire Neos Merchant Solutions
International Card Establishment Inc., a provider of electronic payment processing services, has signed a letter of intent to acquire Neos Merchant Solutions
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Agencies
Live from the Gartner CRM Summit: In A B2B2C Relationship, Everybody Needs Somebody
A simple definition of customer relationship management might be “a continuous loop between the customer and the marketer in which, through interaction,
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Catalina Sells Card and Data-Entry Business
Targeted communications firm Catalina Marketing Corp. plans to sell its card and data-entry services business to Capture Resource Inc., a provider of
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Target to Drop “Smart Cards”
Target Corp. plans to phase out its “smart card” technology this summer due to limited shopper use less than three years after it was introduced. The
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Agencies
The Other Wal
It’s growing fast 4,291 stores so far, with another 365 to open this year and a projected 7,000 stores by 2010. It’s growing smart: Stores are built in
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Lost Youth
Every four years, it’s the same story: Presidential candidates strive to engage young voters in the political process. Activists put together elaborate
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Loyalty’s Royalty
FOURTEEN MILLION BRITISH SHOPPERS watch the mail every three months for a check from their grocer. Then they spend like it’s Christmas. The quarterly