Search Results for: loyalty
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Agencies
Delta SkyMiles Teams with Netflix for Miles
Delta Airlines is giving it loyalty club members a new way to rack up miles—watching movies from home.
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Agencies
DSW Revamps Loyalty Program
Shoe retailer DSW Shoe Warehouse will replace its loyalty program next month, rolling over active members in its current program.
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Agencies
WNBA Unveils Affinity Cards for Fans
The Women’s National Basketball Association (WNBA) has teamed up with Discover Card to offer fans WNBA and team affinity credit cards that give them access to designated lounges located in arenas throughout the season.
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Agencies
San Diego Chargers Fans to Get Digital Gift Cards
In a show of fan appreciation, the San Diego Chargers will give 5,000 Chargers season ticket holders a customized digital gift card in the form of a CD to redeem on the Chargers’ online team store during the upcoming season.
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Carlson Buys Meetings Shop Navigant
Promo and direct-marketing agency Carlson Marketing has bought meetings and events agency Navigant Performance Group.
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Wyndham Hotel Group Elevates Marketing Departments
Wyndham Hotel Group is ramping up its marketing departments across its brands with a host of employee promotions.
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News Briefs
SAFEWAY: is pitching its private-label soda with a…TACO BELL: is distributing one month’s worth of free…MAZOLA CORN OIL: drew 22,000 entries to its Heart to Heart sweepstakes, a…
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Marketers Will Reduce Promotions, Boost Online Spending, During Holiday Season: Study
E-commerce is set to top $200 billion in 2006, and a significant chunk of Web retailers told Forrester Research that 20% of their annual revenue will be generated during the holiday season.
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National MS Society Picks Merkle for Database Services
The National Multiple Sclerosis Society has retained Merkle to provide a wide range of database marketing services. The five-year contract, which is valued at several million dollars, was awarded to Merkle after an evaluation process that included five other agencies.
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Agencies
Craftsman Brings Gift Cards on NASCAR Tour
Sears is giving its Craftsman brand a 360-degree spin from racetrack to store, with a mobile-marketing tour, gift card giveaways and a multi-track loyalty club.
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