Search Results for: loyalty
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Agencies
Loyalty Program Membership Hits 1.3 Billion, Participation Low: Study
Membership in loyalty programs has soared to 1.3 billion, with the average household belonging to at least 12 loyalty clubs. But less than half (39.5%) actively participate in them, according to a recent study.
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Agencies
P&I Postscripts
HOTELS.COM: is offering a $30 gas rebate on hotel accommodations booked for travel from May 20 through Sept. 9 as a summertime incentive
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Agencies
Affinion Reports $320 Million in Net Revenues
Affinion Group Inc. reported $320 million in net revenues (unaudited) for insurance, membership and other club services for the quarter that ended March 31, reflecting a $77 million increase over the $245 million in revenues reported for the same quarter last year.
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True That
Imagine yourself three years ago looking for a market to explore. Yes, 2004, in a world before MySpace and Facebook, a time when New Century still bought leads. You had money, a solid leadership team, and a desire to enter into the…
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Agencies
Cheerwine to Celebrate 90 Years with 90-Year-Olds
On May 19, an untold number of 90-year-olds will gather in downtown Salisbury, NC, to help celebrate the 90th anniversary of Cheerwine, a cherry soft drink sold mostly in the south.
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Big Brother in the Grocery Aisle
(Promo) Marketers are working to get the most out of the $17.4 billion they spend each year on P-O-P displays.
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Agencies
Buick Rolls Out Clubhouse Rewards Program
In an effort to boost its competitive edge, Buick is out with a rewards program that gives members exclusive offers and access to one-of-a-kind events.
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Agencies
Boost Mobile Sets Loyalty Program to Music
Boost Mobile wants to win fans by improving their social lives.
The Sprint Nextel division has launched a loyalty program with a slate of perks that impresses teens—and their friends.
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Live from Las Vegas: Interactive Experts Advocate Database Collaboration
Lead by example and a highly productive interactive, integrated marketing team will be the envy of colleagues in other less functional departments.
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Agencies
Nordstrom Adds High-End Rewards to its Loyalty Program
Nordstrom is upgrading its loyalty program in an effort to boost spending among existing customers and increase market share.
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