Search Results for: loyalty
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Agencies
Use Drip Dialogue to Build Loyalty
In a traditional loyalty program, the key component of dialogue is the value exchange you provide value-added information to your customers, and they
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Agencies
Short and Sweet: Quick Tips for Marketing Success
If you’ve got a few minutes, we’ve got a few great ideas. Actually, more than a few. Make that a lot. Given that everyone is swamped at the end of the
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Five Tips to Freshen Your Loyalty Program
A soft economy can make even the strongest of loyalty programs sluggish and stagnant. As fiscal challenges continue and consumer spending remains tentative, loyalty programs need to work harder than ever.
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Email
Welcome Emails: Best Practice vs. Common Practice
An email welcome program is definitely a best practice. Except for transactional emails such as order confirmations and shipping notifications, welcome emails typically have the highest open rates of any marketing emails
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Agencies
Using Digital to Improve Loyalty Programs
Understanding the psychographics and technographics of your audience is paramount. What are their triggers and inhibitors
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Holiday Shoppers Will Be Earlier, More Social, and Ready to Buy: Survey
Some 44% of shoppers plan to do some of their holiday gift buying on the Web this year, according to a new survey from e-commerce platform MarketLive and online retail consultant The E-tailing Group
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Agencies
Groupon and eBay Partner for Incentive Promotions
Groupon, the shopping Web site that offers a daily deal from local businesses, has entered into a partnership with eBay to offer incentives to eBay loyalty members who participate in Groupon deals
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Agencies
Barnes & Noble Debuts Loyalty Program for Kids Products
Barnes & Noble has launched a loyalty club for parents and others who purchase items for children. The club, B&N Kids’ Club, is available in-store and online and offers exclusive deals
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The Week in Review
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Nearly a Third of American Travelers Will Spend More on Holiday Travel This Year
According to the latest “American Express Spending & Saving Tracker” report, nearly a third of Americans planning on traveling this holiday season expect to boost their spending this year compared to last year.