Search Results for: influencers

  • Online Retail Sales to Hit $211 Billion: Report

    Just three years ago, online sales reached $100 billion. And this year, that number is expected to soar past $200 billion, according to a new study.

  • Listline e-Newsletter 05/19/06

    Money Making Opportunities Magazine has named Listdata Management
    Services Inc. to oversee its Money Making Opportunities Superfile. More
    than 1.1 million subscribers are available. Sources include direct mail,
    space advertising and the Internet.

  • Kids Wield $18 Billion in Spending Power: Study

    Children, even those as young as three-years old, wield a tremendous amount of influence when it comes to family spending.

  • VH1 Rocks With Metal Music Promos

    VH1 is paying homage to everything metal—music that is—this month with a month-long marketing campaign to promote a network TV event dedicated to the rock genre.

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  • Ear to the Ground: Listening and Responding to Blogs

    While blogs may seem like a harmless way for people to communicate, they
    can wield enough influence to cause significant damage to a company’s
    brand and image—and that damage can be done in a minimal amount of time.

  • Marketers Suffer from a Metrics Deficiency: Survey

    Marketers want to the right thing when it comes to metrics. But their desire far outpaces their ability, judging by a new CMO Council survey.

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  • As Seen on the Web

    WELL, THAT NEVER HAPPENED before. I think I’ve mentioned that I’m a tough sell. At home, I like my privacy unbroken by advertising. I feed my garbage

  • Shopping In — and For — Comfort

    Women catalog shoppers want comfort and value

  • Goodmail Fails to Charm Gmail

    Much to the chagrin of AOL, Google broke its silence on Goodmail’s CertifiedEmail system last week and said that it would not be implementing any services that would compel senders to pay in order to ensure their e-mails’…

  • Affiliate Marketing vs. Network Marketing

    I remember my mother buying Amway soap during my childhood. I didn’t quite understand how the organization functioned then, and I still don’t today. Amway, now re-branded as Quixtar falls in the multi-level marketing category…