Search Results for: influencers

Wal-Mart Canada saw good results when it launched an in-store TV network last summer in 60 stores.

San Francisco-based Ecast claims to provide digital music and other content to more than 10,000 bars and nightclubs around the U.S.

Advertising inserts have surpassed television to become the most influential media for consumers, based on research findings released by the marketing services firm Vertis Communications.

(PromoXtra) Time Warner has disclosed that it has made an investment in Gaia Online, a virtual world targeting a teen audience.

Time Warner has disclosed that it has made an investment in Gaia Online, a virtual world targeting a teen audience.

As we wrote out our predictions for the upcoming year, one question kept creeping into our mind – “Will this year be a good one?” Saying this company might go public or this vertical might not tells the affect but not…

About 50% more Americans are using their cell phones as entertainment devices now than they did about eight months ago.

In case you missed it, something very interesting happened last month at Barack Obama’s rally in Columbia, SC. A viral marketing event broke out. The

Borders has begun entertaining customers in stores with cooking demonstrations and a book club series, all on Borders TV. Borders is not the only retailer

The results are in and once again, return on investment from e-mail is astronomical compared with other direct marketing channels. But a drastic shift