Search Results for: data

Call-based conversion enhancer eStara announced this week that it has launched a new Save & Send feature that will let users send online directory and classified listings or search results via text message, Skype IP voice, e-mail or fax.

Edith Roman Associates Inc. was chosen to manage 17 lists for AHC Media
LLC. Among them are a healthcare professionals master file and the
Bioworld master file, with 60,603 and 16,970 names, respectively.

Eighty-five percent of women between the ages of 25 and 44 read “snail mail” direct marketing pieces, while 53% of women in the same age bracket who have access to e-mail read e-mail marketing messages, according to new data from the Verttis Communications Customer Focus 2007 survey.

Abacus has launched BuyerPoint, a suite of analytical services for retailers who wish to study buyer behavior.

MTV and Maybelline New York have launched a program that will award a $25,000 scholarship to a female student that best embodies the theme of empowerment through education.

Nestlé is making things extra sweet for American Idol fans offering a chance to go to the finale this spring as part of a new sweepstakes.

Ehlert Publishing has tapped Names and Addresses Inc. to manage a list
of 33,617 subscribers to American Rider. This magazine targets
motorcycle enthusiasts.

Online classified-ad aggregator Oodle today announces the debut of the Oodle Index, a comprehensive real-time, locally-based price gauge for many of the products it offers for sale.

Customer information tech firm Acxiom will partner with I-Behavior, a provider of data-based targeting services to direct marketers, to offer retailers a detailed and localized look into consumer buying.

Pond’s, the anti-aging skin care line, has signed a deal to become the presenting sponsor of a six-hour television event, The Starter Wife.