Search Results for: data
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Agencies
Data Dilemmas
Business-to-business databases have never been celebrated for their cleanliness. For starters, B-to-B data is complex and fast-changing. Customers conduct
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Agencies
Meet the Broker: Tammy Penton
Today we meet Tammy Penton, senior account executive at Lake Group Media Inc. Penton deals primarily with business-to-business lists. She also helps devise and execute mailing strategies for consumer campaigns.
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Listline e-Newsletter 03/01/07
Catalyst Direct Marketing assumes management of this file effective
today. A total of 140,333 Internet buyers at postal addresses are
available from the last 12 months, among other segments. -
Agencies
Frederick’s Taps Voxify for Call Center Systems
Frederick’s of Hollywood has chosen Voxify technology for its inbound marketing and customer service call center operations.
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Dogs Rule
For dog lovers, the Westminster Kennel Club Dog Show is their Super Bowl. Like discerning football fans, devotees of man’s best friend appreciate it when
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SellingSource.com appoints Ronald Wagner president of PartnerWeekly
LAS VEGAS – Feb. 28, 2007 – SellingSource.com, a leader in technology-driven marketing solutions, names Ronald Wagner president of its PartnerWeekly subsidiary, company officials announced today.
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Optimize This – 40 Billion Impressions
“Way back” in July 2005, News Corp went from a company known for its not quite Fair and Balanced Fox News (yet home to the Simpsons and Family Guy) to an interactive powerhouse. They did this almost overnight with their tour de…
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Listline e-Newsletter 02/28/07
All-n-One List Marketing Inc. now oversees this file of 220,185 donors.
These individuals supported religious and politically conservative
direct mail appeals. -
Wheaton Group Offers Analytic Services to IDM Customers
Integrated Direct Marketing (IDM) will offer Wheaton Group’s data mining
services to its customers under a newly signed agreement. Under the
deal’s terms, Wheaton Group will be the exclusive provider of analytical
expertise for IDM’s business-to-business clients. IDM provides
brokerage, database management, strategic consulting and analytical
services to multi-channel direct marketers.