Search Results for: data

I don’t understand it, Sex Pistols frontman Johnny Rotten said after record label EMI, outraged by the band’s behavior, voided its contract. All we’re

A few weeks ago, embarrassed by my 98-pound weakling of a mobile phone, I gave in to techno-lust and stopped by my wireless carrier’s local outlet to

Maybe you’re convinced that Web video is worth your company’s marketing attention because YouTube drew more viewers than all the network TV Web sites

The list compiling game isn’t as easy as it used to be. Once upon a time, yellow pages and public records served as almost one-stop-shopping destinations

Cancel the funeral for the retail music business. Virgin Megastores has created a rewards program that it hopes will stem music downloads and drive audiophiles

If you want to use data to enhance product offerings, it’s essential to know what you’re working with. Consider the following practices: Cast a wide net

Dollars-and-cents ROI isn’t the only important metric for a data-driven company to consider when evaluating a loyalty program’s success. Indeed, the true

Remember Pup-peroni dog snacks? Geoff Tanner hopes so. Tanner, the senior brand manager at parent Del Monte Pet Foods, has a plan to revive the 25-year-old

Worldata assumes management of TV Guide’s list on April 1. The magazine
has more than 3 million active subscribers, including 2.3 million
last-12-month subscribers.

A Boca Raton e-mail marketer is suing InfoUSA, alleging the Omaha-based data and marketing services giant has infringed on its patent for managing bulk e-mail distribution.