Search Results for: data
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Digital
AOL Makes Users Targetable with Google Ads
AOL and Google will announce today a deal to let advertisers place Google AdWords pay-per-click ads only on the AOL network.
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Agencies
Denny’s Targets College Kids with Late-Night Campaign
Denny’s is testing a new campaign targeting the college crowd to promote its late-night menu and service.
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Agencies
XM, MLB Team for Marketing Promo
XM Radio is teaming up with Major League Baseball to let fans send personalized messages from some of baseball’s greatest players to plug the upcoming season.
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Agencies
Unilever Hypes NASCAR via Blog
Unilever has launched a corporate blog starring its NASCAR team, the Ultimate Chargers, and nine “ultimate” Unilever brands.
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Agencies
FTC Again Lauds Do-Not-Call List in Annual Report
Once again, the Federal Trade Commission has put out a report calling the national do-not-call registry a screaming success.
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Digital
Analytics a Top E- Marketing Challenge, Says Survey
Segmentation/personalization, inventory assortments and data/analytics were cited as the top three concerns this year for online merchants seeking to improve conversions and return on investment, according to a survey from the E-Tailing Group.
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Agencies
Pepsi Sweeps Lets Consumer Design 500 Million Cans
Pepsi is getting consumers’ creative juices flowing with an online contest that asks people to design a new look for its cans.
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Listline e-Newsletter 04/05/07
Zoom Information Inc. has released a list of 337,274 financial services
firms. These names are sourced from ZoomInfo, a business information
Internet search engine used by recruiters, sales and marketing
executives. -
MediaTrust To Join Forces With Advaliant
MediaTrust today announced it is joining forces with Advaliant, a next-generation online performance network that has created top performing affiliate marketing programs for a host of industry-leading…
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Agencies
Mrs. Fields, iVillage Launch Anniversary Cookie Contest
Mrs. Fields is celebrating 30 years of cookies with an online contest that seeks out the next great cookie and offers the chance to win a dream kitchen.
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