Search Results for: data
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Listline e-Newsletter 07/02/07
DM2-DecisionMaker has been appointed list manager for BuyZone.com Inc.
This online network of business-to-business buyers and suppliers of
products and services has a postal file that identifies 755,768
subscribers. -
Agencies
Casual Male Wins Non-compete Suit
A federal jury awards $1.5 million to the Casual male Retail Group, ruling that a former business partner stole trade secrets and customer data to benefit a competitor.
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Walter Karl to Manage Penton List and Database
Penton Media, which numbers Direct magazine and Multichannel Merchant among its more than 100 titles, will consolidate management of all its company lists and databases with Walter Karl, a company owned by InfoUSA.
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Agencies
7-Eleven Brings Simpsons to Life
7-Eleven has gone all-Simpsons for a month long in-store and online promotion tied to “The Simpsons Movie.”
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Agencies
Lucky Jeans Hits the Road Via ‘Denim Highway’ Tour
Lucky Brand Jeans is pounding the pavement in a new marketing campaign designed to boost its brand and promote new store openings.
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Agencies
Kodak Moves to Boost Printer Sales with Racecar Design Contest
Eastman Kodak entered the inkjet printer market in the spring and is now looking to NASCAR fans to find out what they think.
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Letters to the Editor
RECONNECTING US Re: Frankel’s Begets A Party (May, 2007) This is so long overdue! Thank you so much for the wonderful piece on the retirement of the Frankel
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Agencies
Top of Wallet
With the average American household belonging to 12 different loyalty programs, marketers are looking for new ways to stand out. But it’s not easy. The
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Green Street
It’s one thing for a coffee bar chain to support the environment. It’s quite another for a bank to do it. Yet HSBC did just that in a recent campaign
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24/7: Promo Marketers’ Salary Survey
There are cases when the job possesses the man even after quitting timeit may affect his attitude toward all of life. Studs Terkel, (1972) The great Chicago