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Direct Checks Unlimited Sales, Inc. has appointed Lake Group Media Inc.
to manage the Checks Unlimited Business Check Buyers file. It contains
149,595 buyers from the last 12 months. Sales ranged from $75 to $135
and the average sale was $105.

Halloween came a little early to M&M’s World in New York City’s Times Square Wednesday.

World Wrestling Entertainment is sponsoring its second annual teen reading contest with tickets to Wrestlemania 24 as the payoff.

The Nielsen Co. and ESPN are collaborating to introduce Nielsen’s first combined TV and Internet household ratings system.

Today we meet Anjali Mehrotra, account director in the list brokerage services division at the Cornerstone Group of Companies in Canada.

Kroll Direct Marketing has been appointed to manage this list of 886,648
doctors organized by medical specialty. These doctors agreed to accept
Medicare approved amounts as full payment. This compiled data is derived
from government records.

Canada Post has launched Direct Marketing Online (www.directmarketingonline.ca), a service designed to give small and medium-sized businesses online access to marketing tools once reserved for big-budget enterprises.

SafeServe the first cookieless ad serving technology raises the bar on consumer privacy
TruAdvertiser.xls is industry’s first enterprise ad serving platform fully integrated with Microsoft Excel

A total of 25,803 subscribers to Security Systems News are available from United Publications Inc. This title targets individuals concerned with the installation of security systems. The magazine reaches dealers, locksmiths, systems integrators and resellers at utility companies, in government, the military and other end users.

The Sales Lead Management Association (www.salesleadmgmtassn.com), a new online organization dedicated to helping firms manage their sales inquiries, has formed in Los Angeles.