Search Results for: data

  • NEW LISTS

    National Smokers Survey Responders A list of 2.7 million smokers who participated in a national online survey of smoking habits and preferences. More

  • Power to the People

    In 1998 the dot-com boom was coming on fast, and it seemed the Web would provide marketers with unimaginable precision, power and reach. But 10 years

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  • Cyber Stumping

    In case you missed it, something very interesting happened in December at Barack Obama’s rally in Columbia, SC. A viral marketing event broke out. The

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  • Taking a Flier

    A&P Canada Inc. uses analytics for more than segmentation. It applies the same insights when distributing fliers. Like most supermarket chains, A&P had

  • Now What?

    The combination of unlimited choice and the ability to find anything and everything quickly has shifted the power from direct marketers to their customers.

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  • Tide Turns for A&P

    Here’s a marketing insight you probably didn’t know: Cleaner supermarket shoppers tend to be better fed. Well, one could infer that by looking at A&P

  • Listline e-Newsletter 2/1

    Rosalie A. Bulach. has stepped down as president of Name-Finders Lists
    Inc. The company’s founder, Bulach is delegating more responsibilities
    as she moves closer to retirement. She will remain as CEO.

  • General Mills Curves Contest Draws 29,000 Votes

    A General Mills contest to find the next fresh face to appear on its Curves Cereal box drew more than 29,000 votes and five overall winners.

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  • Ethanol Group Offers Indy 500 TV Spot for Best User Video

    An industry association formed around the production and use of ethanol wants to find an eco-minded fan who can create the most persuasive 30-second video about the fossil fuel alternative’s impact for the planet

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  • Listline e-Newsletter 1/31

    This file lists 1.2 million individuals who logged on to Tribune.com, a Web site that offers links to subscribe to major newspapers and magazines. Postal and e-mail addresses are available.