Search Results for: data

Volkswagen is bringing a classic rock tune to life in a contest with The Who to give away a “Magic Bus” to support the Teenage Cancer Trust.

American Greetings Corp. is out with an online sweepstakes to promote its latest funny card selection in-store

Soft-spoken Joseph Pych, president of NextMark Inc. is on a crusade to improve list data card quality. NextMark is publishing a quarterly Data Quality Report that ranks data card quality.

Two unofficial “citizen journalists” will be plucked from the crowd and sent to the presidential nominating conventions this election season as prizes in a user-generated video contest running on MySpace and sponsored by NBC News and MSNBC.com.

Ogilvy North America, the largest unit of The Ogilvy Group, has hired three executives to expand its marketing expertise.

Dunkin’ Donuts hopes to score in-store traffic and boost sales with an instant-win game that gets some promotional support from two Major League Baseball pitchers.

Nestle Purina PetCare Co. is on the hunt for a new mug to put on its packages of Alpo dog food. And it’s asking pet owners to send in video clips of their pooch for a chance at stardom on millions of Alpo cans.

The Tic Tac brand is asking the public for its help to narrow down the field of entries in its latest contest, which asked users to create videos showing their best Tic Tac moment.

Earlier this month, Apple’s iPhone, one of the most anticipated launches in recent memory, turned a year old. Watching the lines form and the micro-economies that formed around early procurement, looked…

High-growth customer acquisition marketer acquires leading provider of consumer auto finance leads