Search Results for: data
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Sitel Signs Deal With Compaq in Brazil
Service bureau Sitel Corp., Baltimore, has signed a three-year outsourcing contract with Compaq Computer Brasil Ind. Ltda. to provide customer relationship
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OgilvyOne Debuts Database Product in Asia
OgilvyOne Worldwide has launched its own database management tool, OgilvyOne Bridge, in Japan and the Philippines. The product collects and manages data
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USPS Withdraws Request PRC Endorse Mailing Online For Now
The U.S. Postal Service withdrew its request for a Postal Rate Commission endorsement for Mailing Online, an experimental electronic service for expediting
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NJ Bill Would Require Spam to Be Labeled
Senders of unsolicited e-mail to New Jersey residents would be required to label their solicitations “advertisements” according to legislation just introduced
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Harte-Hanks Names Chairman and Elects New Officers
Harte-Hanks Inc., San Antonio, TX, has elected Larry Franklin chairman and chief executive and Richard M. Hochhauser president and COO. Previously, Franklin
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HotData Adds Polk, D&B Data to Internet Offerings
HotData, Inc., Austin, TX, has inked an agreement to provide The Polk Company and Dun & Bradstreet information directly into desktop software applications
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Short Cuts
Charles Schwab has been Company of the Year by the Direct Marketing Association Insurance & Financial Services Council (IFSC). Alexander Galanek, senior
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Federated’s Direct Businesses to Operate Under One Umbrella
Federated Department Stores, Inc., Cincinnati, has formed Federated Direct, a new division that will include its Macy’s By Mail, Macys.Com, and newly-acquired
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Catalina Marketing Acquires CompuScan Marketing
Catalina Marketing Corp., Saint Petersburg, FL, has acquired CompuScan Marketing, Inc. The acquisition will boost Catalina’s ability to generate in-store
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The Modem or the Mailbox?
The buzzwords of online marketing circle our heads like electrons around the nucleus of an atom: “one-to-one relationships,” “permission marketing,” “mass