Search Results for: data
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Agencies
Medical Alert
TALK ABOUT purposes. Last month, the U.S. Senate introduced legislation seeking to tighten privacy on personal medical information. Meanwhile, the Health
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Novus’ Acquisition of DMAS Effective Today
Novus Marketing Inc.’s previously announced acquisition of DMAS Inc. becomes effective today, the company said. DMAS, Shelburne, VT, created and developed
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Agencies
KEEP ON TRUCKIN’
TRUCKS, ESPECIALLY THE largest ones-dump trucks, cement mixers, liquid tankers, fire engines-are the stuff of little boys’ fantasies. You can almost hear
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Agencies
Real-World Modeling-It’s Not About Tools
OCCASIONALLY THERE ARE articles in the trade and academic press about the relative merits of neural networks, logistic regression and what I’ll refer
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Agencies
IS E-MAIL MARKETING FOR YOU?
E-MAIL IS RAPIDLY changing how we communicate at home and at the office. Understandably, that has left business-to-business marketers asking themselves
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Agencies
Taking Stock
THE RECENT ROCKINESS in the catalog business-the near-fatality of J. Peterman Co., the dumping of books by Genesis Direct, soft holiday and early-spring
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Agencies
General Mills Plays Games
General Mills of Minneapolis and Sony Computer Entertainment of Foster City, CA, joined on a three-month promotion offering $5 coupons good for PlayStation
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Dream Merchant
Dupont division asks food leaders to rethink their resumes.To capture attention for Supro, a new soy-based food ingredient, Protein Technologies invited
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Focus Direct Acquires Creative List Solutions
San Antonio, Texas-based Focus Direct Inc., has acquired Creative List Solutions, Provo, UT.The transaction delivers more than 40 new list and mail clients