Search Results for: data
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Cogit.com, HotData in Joint Venture
Cogit.com, San Francisco, an electronic marketing service provider, has joined with HotData Inc., a customer information provider. The two companies will
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Short Cuts
Christine Hahn has been promoted to account director at the Bravo Group in San Francisco.Direct mail and database marketing company DataMark Inc., Nashville,
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Visa Launches Secure E-Commerce Initiative
Visa International, Foster City, CA, announced the Visa Secure e-Commerce Initiative, which the credit card company claims will leverage improved technology
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U.K. Firms Game for Web, Slow on Customer Service
British companies are more eager to adopt online marketing strategies than their European counterparts, said a survey of British, German and Dutch organizations.
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Consultant Found Guilty in Leon Henry Software Sabotage Case
A software engineer hired by alternative media firm Leon Henry has been found guilty of planting two “time bombs” in the company’s computers, according
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Clarification
As reported in yesterday’s DIRECT Newsline, MSGI Direct, New York, is now serving as one of the managers of credit card lists for various segments of
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Interactive Print Ads Debut in Wired Magazine
A new print advertising technology, which promotes interactivity with ads and introduces a potential direct marketing component to space ads, debuted
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Opt-in Costly, no Added Consumer Protection: NRF Study
Proposed opt-in privacy legislation is bad public policy that would be a costly burden to businesses and most likely provide consumers no greater privacy
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FTC Encourages Self-Regulation in Online Privacy: Testimony
The Federal Trade Commission encouraged industry self-regulation specific to online privacy and profiling by online ad-server companies during testimony
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MSGi Direct to Manage 28-Million-Name Credit Card Buyers File
MSGi Direct, New York, previously known as Stevens-Knox and Associates, has been named to manage credit card lists for Alliance Data Corp’s retail establishments,