Search Results for: data
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Agencies
Would You Buy a Car From This Plan?
AutoNation’s AutoRewards creates a bond between dealers and driversForget the traditional car salesman in the loud checked jacket: The next person who
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Agencies
Beware: The old DR rules apply to the new medium Web Response
Can heaven be that distant? A huge potential market in about 200 countries. Relatively little cost to reach them on a per-1,000-name basis. Instant communication
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Agencies
WEFA to Study DM Beyond U.S. Shores
Members of the International Federation of Direct Marketing Associations are scheduled to begin WEFA Group research projects in Brazil, Canada, Australia,
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USPS Develops Advance Web Site For Mailers
The U.S. Postal Service debuted an Internet site earlier this month for Standard A mailers to view and download reports and to more quickly send files
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DM Lawyer John Awerdick Dies at 52
Veteran direct marketing attorney John Awerdick died at Memorial Sloan Kettering Hospital in New York on Sunday of complications from cancer surgery.
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L90 Partners With Donnelley to Deliver Online Ads
Online advertising and direct marketing firm, L90, Santa Monica, CA, has formed a partnership with Donnelley Marketing to offer consumers targeted online
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Clinton Calls For Financial Data Privacy Laws
President Clinton called for new federal legislation to increase the privacy protections of individual financial records Friday when he signed the Financial
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Web Profiling Standards To Be Set
The Customer Profile Exchange (CPEX), a system to standardize how data about e-commerce customers are created, stored, and exchanged, was announced by
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GAO Questions Some Postage Collection Practices
A new government report issued last week says the U.S. Postal Service still has no way of knowing whether its business mail acceptance units are collecting
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Congress Tries to Reverse Privacy Provisions in Banking Act
Bi-partisan bills were introduced in the House and Senate Wednesday seeking to reverse the key privacy provisions of the Financial Services Modernization