Search Results for: data

  • AD AGENCIES PARTNER ON WEB EXCHANGE

    The world’s three largest advertising and marketing agencies — London’s WPP Group and New York City-based Interpublic Group of Companies and Omnicom

  • Data Warehousing Spending to Grow 74%

    Businesses will increase their annual spending by nearly 74% in the next three years on data warehousing and business intelligence systems, according

  • IBM to Acquire Informix for $1 Billion

    Computer giant IBM, based in Armonk, NY, has acquired the assets of database marketing software developer Informix Software for $1 billion in cash. Once

  • DIRECT Listline

    Bigfoot for Life ALC eManagement is now managing this opt-in e-mail list, which features more than 1.5 million people who registered at the Web site to

  • Juno Sues TargitMail

    A ballyhooed deal between Juno Online Services and TargitMail.com has blown up, resulting in a multi-million dollar lawsuit. …

  • FTC Files Suit Against ‘Pretexters’

    The Federal Trade Commission has filed suit in three U.S. District courts to stop information brokers from fraudulently obtaining consumers’ confidential

  • DIRECT Listline

    SPet Industry Totalbase Marketers can reach 67,000 animal-related businesses including pet food, breeding, supply and training companies. The list is

  • Marketers’ First Amendment Rights Central to TU Decision

    Industry observers saw the decision restricting Trans Union Corp.’s sale of credit-based lists as either the rejection of an argument for corporate First

  • ActiveNames Shutters Business

    E-mail change of address service ActiveNames, New York, has closed its business. The company, founded in 1998, was considered a serious contender among

  • Appeals Court Nixes TU Appeal of FTC List Sale Order

    Trans Union Corp.’s bid to overturn a Federal Trade Commission order to stop selling target marketing lists has been rejected by a federal appeals court in Washington. …