Search Results for: coupons

In a local slant on social, franchisee owners of the 1,200-plus Sears Hometown and Outlet stories launch a Facebook video contest centered on their communities.

In the second quarter of 2012, email volume rose 10 percent year-over-year, according to Experian Cheetah Mail’s “Quarterly Benchmark Study: Q2 2012.” The travel industry thrived the most in the second quarter, as its volume rose 41 percent from the second quarter last year. According to the report, overall email volume rose 10.1 percent year-over-year […]

If retailers haven’t already gotten the hint that a mobile app presence is important and potentially profitable, a survey from Apigee, an API company, is another kick in the right direction. Among the findings in the survey is that nearly 3 in 5 mobile app users say they’d consider purchasing holiday gifts this year on […]

Each week, Chief Marketer and NextMark offer a selection of files new to market. Lists featured this week include CoolSavings members, Petcare Rx.com and Sheed & Ward.

Kraft’s Lunchables brand kicks off its largest campaign

Facebook Updates Messages Layout Facebook unveiled its revamped layout for its Messages product. The new look is reminiscent of traditional email and features a side-by-side layout, along with the ability to add photos, files and emoticons to messages. (Inside Facebook) Google Webmaster Tools Adds Search Query Alerts Google Webmaster Tools has a search query alert […]

According to Monetate’s “Ecommerce Quarterly: EQ 2012” report, smartphone users have a higher average order value (AOV) than tablet users. Also, traffic from search yields a higher AOV than traffic from email or social. The study examined smartphones’ share of total website traffic. It found that 5.41 percent of total visits to leading e-commerce websites […]

A recent study from xAd and Telmetrics, using data provided by Nielsen, examined mobile consumer behavior and preferences. Among the findings is that nearly 9 in 10 mobile searchers looking for restaurants have the intent of making a purchase within the day. According to “Mobile Path-to-Purchase,” 2 out of 3 consumers notice mobile ads, while […]

Top 10 must-dos, tips, advice for loyalty programs from brand and agency experts.

In the first half of 2012, consumer package goods marketers offered fewer and less attractive coupons, which brought the past three years of redemption volume growth to an abrupt halt: NCH