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What does a pizza delivery man like to receive? Poetry. That’s what U.S. Magnetix discovered at Pizza Expo in February when it gave away custom-made Pizza

Is Dave Brandon fat and happy at Domino’s Pizza? You bet.”I learned early how to order pizza from the company store and put on five pounds already,” says

It’s still a relationship business. But the terms of the contract between agencies and clients have changed. Personal chemistry, experience, and track

Australian agencies swept 11 of 12 Golds awarded in the 1999 Asia-Pacific World PRO of Excellence competition, but it was Korea’s Cheil Communications

Digital P-O-PIt’s expensive. It’s more bother than good old cardboard. And it’s a difficult sell to retailers. But digital P-O-P is coming. Advanced communications

Convergence – I’m tired of the whole trendy idea. We’re all waiting around watching “convergence” happening, and I suppose it is. Television and www.com.

Unlike sweepstakes, which require no purchase to enter (to legally distinguish them from lotteries), games can require a purchase. That, of course, means

Imagine a co-op for Ally McBeal.The lovelorn and lovable Ally is one of television’s most popular young urban professionals. She also could be a prototype

Want to save $2.4 million mailing 300 million pieces?Rose Flanagan maintains that’s exactly what you can do thanks to the latest postal rate case.As a

Nearly half of online shoppers are online-newspaper readers, according to a Newspaper Association of America study of online usage.The survey found that