Search Results for: correction
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House Banking Committee OK’s Medical Privacy Bill
Legislation designed to increase individual medical privacy protections under the Financial Services Modernization Act was approved with unusual speed
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PROMO 100 Jeopardy!: A potpourri of agency factoids culled from promo’s annual rankings.
In compiling the promo 100 each June, we collect a multitude of information from participants that isn’t reflected in the agency rankings (although much
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Agencies
TOWER OF POWER: Tower Records builds sales with a new catalog search server
Your trained musical ear can discern his London Symphonies from his Sonata in C Major, but if Haydn sounds like H-e-i-d-e-n to you, searching for the
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Agencies
Cellblock Callers: Utah to end inmate work program
Utah inmates making telemarketing calls as part of a prison work program solicited the home address of an unsuspecting young Texas girl earlier this year,
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Agencies
Opting In: It pays to ask busy execs how they want to be contacted
Notwithstanding the hype and confusion to the contrary, the primary business purpose of a marketing database is to drive an optimal allocation of resources.
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Agencies
MEDIA WATCH: Click and Drag
That The New York Times covers dot-coms and the people and money behind them is to be expected; that Town & Country magazine devoted an issue to the subject
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Emaildirect Sues Exactis for $5.3 Million
Emaildirect Inc., is suing e-mail distribution company Exactis.com for $5.3 million in damages.Aliso Viejo, CA-based Emaildirect charges that Exactis
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DMA Makes Official Merger With NFN
The Direct Marketing Association has acquired the National Federation of Nonprofits.The joining of the two organizations, legally termed an acquisition,
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NP Rate Relief Moves a Step Closer to Reality
Rate relief for charities and other nonprofit mailers took a step closer to reality Monday with the introduction of the Nonprofit Rate Relief Act by Rep.
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NP Mailers Call for Quick Passage of Cochran Bill
Nonprofit industry officials are calling for quick passage of newly introduced legislation to reduce nonprofit postal rates.Industry-backed legislation,