Search Results for: content marketing

Direct Focus Inc., Vancouver, WA, created a new position, director of internet marketing, and selected James Crawford to fill it. He had been with Creative

A PART-TIME LETTER carrier for the U.S. Postal Service in Chicago faces a variety of charges after he was allegedly caught red-handed by police burning

THE LEAD STORY in the December issue of DIRECT (“Don’t Be Lulled”) featured a pie chart indicating that in 1999, companies were spending 50% of their

With Time Warner Inc.as planned merger with EMI Group Plc, America Online may become the new power in music sales and distribution, and not just over

It’s too soon to tell what impact, if any, the merger between America Online Inc. and Time Warner Inc. will have on e-commerce, but expectations are enormous.

When was the last time anyone in promotion discussed strategy and didn’t express a desire to “break through the clutter?”I can’t hear the phrase without

American Suzuki wanted to use more than TV’s “spots and dots” this year in introducing its new line of SUVs.The Brea, CA-based auto maker is giving dealership

As the “Global Village” grows, consumers cluster around common interests. Getting a few coupons in the bargain doesn’t hurt.Rosie O’Donnell can draw crowds

volvo Cars of North America is using the Web as the primary lead generation medium for the launch of two new car models.Prospects can visit two Volvo

The Beverly Hillbillies weren’t the only ones who saw a bright future in black gold. Realizing that there’s a worldwide market worth some U.S. $200 billion