Search Results for: content marketing

  • Clutter: The Tangled Web

    They’re everywhere! PROMO fired up the Web browser for three hours of surfing one day, and blearily pushed away from the computer having encountered a

  • List Source

    New Lists AccURL.com Using this master file, marketers can reach more than 1.2 million who signed up at the Web site. AccURL lists new domain name registrants

  • Prospecting Upsurge

    BUSINESS-TO-BUSINESS MARKETERS have always held traditional direct mail close to their hearts, but they’re beginning to cozy up to electronic interaction.

  • Special Report: Beyond the Music

    On July 1, VH1 viewers were given the chance to win a BMW Z3 roadster by tuning in to the cable network’s new My VH1 Primetime programming block, watching

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  • Special Report: Beyond the Music

    On July 1, VH1 viewers were given the chance to win a BMW Z3 roadster by tuning in to the cable network’s new My VH1 Primetime programming block, watching

  • Of Tobacco and Mushrooms

    The U.S. Supreme Court handed down two marketing-related rulings in June, one in favor of tobacco companies, the other on behalf of mushroom farmers.

  • Live from NCDM: Disney’s Integration

    Becoming an “E” focused company allowed for a variety of adjectives, including exciting, energizing, enabling, educational, entertaining, as well as the

  • Cross Media to Acquire LifeMinders for $68.1 Million

    Cross Media Marketing Corp., which markets magazine subscriptions and memberships by phone and online, will acquire LifeMinders, Inc., a provider of customized

  • Cross Media to Acquire LifeMinders

    Cross Media Marketing Corp. will acquire LifeMinders, Inc., a provider of customized online content, the firms announced today. If approved by the stockholders of both companies, the merger will provide Cross Media with access to LifeMinders’ 20 million-name database.

  • AOL Time Warner Cuts Loss as Revenue Rises

    AOL Time Warner cut its second quarter net loss from $924 million a year ago to $734 million, while raising its revenue 3%, from $8.9 billion to $9.2 billion. The quarter ended June 30.