Search Results for: content marketing

This new to the market file is managed by ALC of New York, LLC. The files identifies 150,000 12-month buyers of lifestyle footwear for men, women and

Among entertainment properties, Twentieth Century Fox’s The Simpsons has always been a winner for tie-ins (just ask Butterfinger). The 10-year old cartoon

Pier 1 knows they’re lurking out there. Scudder Kemper is well aware of them, too, as are Harley-Davidson, Del Webb, and Evanston Northwestern Healthcare.

Among entertainment properties, Twentieth Century Fox’s The Simpsons has always been a winner for tie-ins (just ask Butterfinger). The 10-year old cartoon

Is it just me, or do recent marketing books (The Cluetrain Manifesto, Permission Marketing) over-stress the development of customer relationships and

HBA-related Web sites deliver `intimacy marketing’ to consumers. Traditional stores better schedule a makeover.A rose by any other name may smell as sweet,

IT APPEARS the “Who Wants to Be a Millionaire” fad is influencing business decisions. Two young Florida dot-com-ists are trying to expand their young

Advo Inc. has quietly begun an experimental weekend mailing program in Albuquerque, NM and Las Vegas.Chris Nutter, vice president, investor relations

WEB PERVERTS are the biggest threat to the integrity of e-commerce sites – indeed any Web site – according to the people at Sanctum Inc. in Santa Clara,

Tobacco companies will contribute as much as $1.4 billion annually to raise a generation of non-smokers. Between the parties and the PSAs, teens are getting