Search Results for: content marketing

  • New Products and Services

    Content Management Solution for Multi-Channel Marketers: A software solution featuring workflow automation and digital asset management. PromoPlanner:

  • Engage Closing Ad-Serving Business to Focus on Software Endeavors

    Andover, MA-based Engage Inc., is closing its online network advertising business to focus on it multi-channel software divisions.

  • September 2001

    New Page 1 In a move that gives it a heightened global presence in cable television, Burbank, CA-based Walt Disney Co. acquired Fox Family Worldwide for

  • DMA Releases Economic Impact Perspective of Attacks

    The Direct Marketing Association has released a perspective on the economic impact of the “Attack on America” on U.S. direct marketing and what to expect

  • Hitting the Stands

    Infinity Resources Inc., publisher of the Critics’ Choice movie video catalog, will distribute copies of a magalog this month through an unusual mail

  • PROMOTIONAL ADVERTISING: Hot Air

    South Norwalk, CT-based Beiersdorf, Inc. washed a lot of faces that fans never see this summer. The company ran a So Refreshing radio-and-sampling campaign

  • The Fellowship of New Line

    New Line Cinema’s The Lord of the Rings has written all over it. From the strategic partnerships to the innovative promotions to the scores of licensees

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  • One Big, Happy Family

    In a move that gives it a heightened global presence in cable television, Burbank, CA-based Walt Disney Co. acquired Fox Family Worldwide for $3 billion

  • STILL TICKING

    What a difference a year makes. In 1999 and 2000, the promotional products industry was on a roll. According to a recent survey from Promotional Products

  • Cross Media Ups Cash Payout for LifeMinders

    Cross Media Marketing Corp. will pay more in cash–and in less in stock– to acquire LifeMinders, Inc.