Search Results for: content marketing

Damez The premiere issue of Damez, a new catazine from teen women’s portal Voxxy.com, was tracked for the 2001 fall/holiday season. The 10-1/2″ x 8″ 60-page

Cross Media Marketing Corp., which markets magazine subscriptions and memberships online and by phone, will expand into direct response newspaper advertising by acquiring National Syndications (NSI) for $19.6 million, the firm announced today.

What a year. Promotion marketers laid new milestones in 2001. Some did it by intent (like Shrek and Xbox), others under duress (think McDonald’s). From

You don’t need a TV to watch Scooby-Doo anymore or Blue’s Clues or Sesame Street, for that matter. They’ll all be coming to a town near you soon enough.

Pop star Shakira will headline Delia’s spring campaign, gracing not only the cover of its catalog but a cross-promotional effort involving the teen marketer’s

Nestl USA, Glendale, CA, this month delivers via e-mail the final clue in a 10-week Great Friskies Internet Treasure Hunt. Players combine the 10 weekly

“Everything will go digital – the dot com world will come back with a vengeance.” This bold prediction came from David D. Thornburg, the opening keynote

The Reader’s Digest Association, Inc. and McMurry Publishing have joined forces to offer custom publishing services. “Custom publishing is a fast-growing

The Reader’s Digest Association, Inc. and McMurry Publishing have joined forces to offer custom publishing services. “Custom publishing is a fast-growing

Sampling the Hits Real Broadcast Network, Seattle, is turning up the volume on Internet sampling with Track Promo Service, which lets clients send time-sensitive