Search Results for: content marketing

I remember my mother buying Amway soap during my childhood. I didn’t quite understand how the organization functioned then, and I still don’t today. Amway, now re-branded as Quixtar falls in the multi-level marketing category…

Amazon.com’s sales jumped from $1.90 billion in first-quarter 2005 to $2.28 during the quarter just ended. But increases in technology and content and fulfillment expenses ate into its net income, which slipped from $78 million a year ago to $51 million in first-quarter 2006.

The new Fox television series Prison Break is now serving as the centerpiece for an integrated marketing partnership that coincides with the launch of Toyota’s new Yaris liftback and sedan.

Bud Light is sponsoring a new viral humor site by JibJab that lets users store and share funny e-mails, pictures and jokes with the cyber world.

Branded entertainment is becoming an important tool in marketers’ arsenal to reach consumers and is steadily growing, a recent survey found.

Portland, OR-based CMD tapped Dan Swanson as executive creative director. Also, Brad Wignall promoted to creative director.

Jupiter Research and iProspect conducted a survey involving 2,369 participants from an online consumer panel in the U.S. to study search-related behavior. To no one’s surprise, the study concluded that most search engine…

LEADERSHIP INTERVIEWS… With Ken Harlan From PrimaryAds
Find out how Ken got started.. Why he sold his company for over $10M and how you can do the same.. New features coming in PrimaryAd’s CPA network..

With all the talk about the magical things users will be able to do with their mobile phones, from watching TV to surfing the Web, developers may have lost sight of the thing most people are likely to want their handsets to do most often: help them find their way to goods and services they need when they’re out of the house.

Earlier this year SearchLine wrote about an effort among a group of online retailers, e-commerce firms and Internet shopping engines to standardize procedures for submitting data feeds of products to online shopping engines and marketing around SKUs. Here’s an update on the progress of that effort.