Search Results for: content marketing

Options Media introduces the Future of Banner Advertising
Placement of :15 sec Video Ads + Banners on Fastest Growing Social Network Site

Overstock.com generated second-quarter 2009 revenue of $176.1 million, a 7% drop from the $188.8 million it pulled in a year ago. Don’t weep for the online discount merchandise retailer, however: Despite the drop in sales, it turned a $7.4 million net loss into $389,000 in net income during the most recent quarter. More, along with The Analyst’s Take, follows.

Options Media Group Holdings, Inc. an e-mail service provider and digital marketing services company, will acquire Bullroarer, an Australia-based mobile technology and content provider.

Men’s apparel designer Edo Popken has mailed a catalog introducing its wares to the U.S. market. D.E.L.T.A. Rescue, an animal rescue organization, solicits funds through a storytelling method. And fashion magazine Elle has updated its subscription solicitation package to include glossy exteriors and celebrity photography.

Premium soda brand Jones Soda, which styles itself “the Official Soda of the Roadtrip,” wants to see where people are going on their own driving vacations this summer and will put the finalists of a North American travel photo contest on an international run of its product bottles

If you talk to anyone who works in email marketing, they will tell you that deliverability is a moving target and that standards and best practices are always changing.

A Southern California chain of auto lube shops is using mobile to find and retain customers interested in getting car-care value offers over their mobile phones.
In a six-week campaign that launched in late April

So Young Park and Doug Williams have joined PennySaverUSA.com, the geographic and demographic targeted marketing business of Harte-Hanks, Inc.

It’s no surprise that consumers and business buyers demand a local language. Non-English speaking consumers or those with limited English proficiency are 4.8 times more likely to buy products offered and documented in their own languages.

Closing the digital divide is one of the largest opportunities marketers have today..