Search Results for: content marketing

Word of mouth is valuable only because of what causes it and because of what it drives. It’s time to move the conversation about conversation away

Consumer leads often come laden with enough information to make marketing easy. The process of identifying and qualifying business leads

Expect the unexpected: That’s the number-one tip for promotion marketers as 2011 gets under way. And if that’s not specific enough for you, we asked several industry pros at Aspen Marketing Services

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As quickly as it came, it has passed, and now it begins again. One year has ended and another has started off in a hurry, so fast that we almost

The Harrisonburg, VA B&B By the Side of the Road has found success using social media offers for marketing and prospecting.

Like most everyone in this nation, I

On Dec. 16, eMarketer presented its “Key Digital Trends for 2011” webinar. The speakers included Noah Elkin, David Hallerman and Debra Aho Williamson, all principal analysts for eMarketer.

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Bacardi USA is using its powerhouse brands, like Bacardi Rum, Grey Goose Vodka and Dewar’s White Label, to draw attention to its entire portfolio