Search Results for: SEO

Napster may be an online phenomenon. But it needed every marketing tool available, from print ads to live events, when it relaunched as a legal music

Corporate budget cuts during recessionary environments are often felt first by advertising initiatives, leading to an increased scrutiny on performance-based metrics such as return-on-advertising-spend (ROAS).

Find new prospects using customized reports designed to maximize targeted online advertising reach.

Search Marketers Can Save up to 75% of Their PPC Budgets and Boost Results Across Additional Advertising Channels (Link Building/SEO, 2nd Tier PPC, CPM, CPA, and Email) Using Syntryx Global Marketing Intelligence Solutions

When you just start out in any space, it is easy to feel out of place, and when you’ve worked in a space for a long time, it’s just as easy to spot those who haven’t. If you are the newbie, you might understand the…

It’s not often you listen to a panel that contains a CEO of a large B2B lead generation platform play and a founder of a company whose entire business still comes from incentive marketing. Throw in a travel…

Doing a large-scale search engine optimization project? It’s a piece of cake for smaller marketers to hire an agency and get the job done, but it’s a lot more complex for the big guys. Here are five tips on empowering large company SEO projects

Leading interactive marketing agency adds Pep Boys, SourceMedia, NewsMarket, United Water, and Tablet Hotels to customer list

Among Yahoo!’s many products and services, Yahoo! Answers is undoubtedly one of its best, and users around the globe seem to be riding the wave.

Can you grow your prospect and customer files by paying people to blog about your product? Self-proclaimed Internet celebrity Reed Floren says it works, and he has proof. Read why Tim Parry says this would be a marketer’s path to failure.