Search Results for: Marketers on Fire

  • Slouching to Divadom

    With Martha Stewart headed toward crinoline-trimmed orange jump-suits, the direct marketing industry faces a vacuum of diva figures. True, there will

  • Trends Report: Spam Redux

    The 2003 DMA’s in Orlando, Fl was inundated with talk of the impending California Spam Law that had just gotten through the state’s legislature.

  • EMI Shuts Down After Brown-Forman Loss

    Entertainment Marketing Inc. closed its doors last month, unable to recover from the March loss of key client Brown-Forman Corp. On April 15, the staff,

  • Managing Power and Influence

    Kathleen was stunned when she got the position as vice president for direct mail at a midsized financial services firm. She hardly could believe that

  • Xtra

    3/11 New Jersey has charged a state resident with masterminding a coupon fraud scheme that netted $800,000. Meanwhile, eBay has restricted online auctions

  • Account Action

    Wise Foods, Inc., Atlanta, selected Maddock Douglas, Elmhurst, IL, for branding, packaging and advertising for the company’s snack food line and new products

  • MARS Sets Up Temporary Offices After Fire

    MARS Advertising Co. is operating from rented office space following an electrical fire last week that demolished its Michigan headquarters. The staff

  • Diatect International to Launch Southern US DRTV Pest Control Effort

    Diatect International Corp., Heber, UT, will begin running 60-second television ads for its Results product line, which combats fire ant invasions, in

  • Devastating Fire at Mars Advertising Shuts Down Offices

    MARS Advertising Co. suffered a fire late last week at its building in Southfield, MI, that forced hundreds of employees to relocate to a nearby temporary

  • Devastating Fire at Mars Advertising Shuts Down Offices

    MARS Advertising Co. suffered a fire late last week at its building in Southfield, MI, that forced hundreds of employees to relocate to a nearby temporary