Q&As
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Agencies
Ciao Bella Kicks off Multi-State Sampling Tour
Ciao Bella is hitting the road with a summer sampling tour to give people a taste of its sorbet and gelato flavors.
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Agencies
Borders Sweeps Teaches About New Web Site
Borders recently overhauled its Web site and is teaching people about the changes with a new sweepstakes.
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Agencies
Lenox Group Hasn’t Found Buyer
Lenox Group Inc., which has been exploring strategic alternatives since Jan. 14, announced on Monday that it had been unsuccessful in finding a buyer for the entire company
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Agencies
Martha Stewart Fortunes Grow As Internet Business Gains Toehold
Martha Stewart Living Omnimedia Inc. reported $77.1 million in second-quarter revenue, up from $73.4 million a year ago. The company generated net income of $328,000, a turnaround from the $6.6 million loss it sustained in second-quarter 2007.
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Agencies
PC Mall’s Sales Rise In Second Quarter
PC Mall Inc. reported $331.2 million during second-quarter 2008, up from $263 million a year earlier. The company
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Agencies
Webloyalty Acquires Loyalty Ventures’ Incentive Networks
Webloyalty.com has acquired Loyalty Ventures Incentive Networks, a firm that develops private-label customer loyalty operations for e-commerce merchants.
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Agencies
Coca-Cola Sponsors Hip Hop Concert Tour
Coca-Cola is fueling a free six-city concert tour featuring Hip Hop artist Lupe Fiasco as the headliner
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Agencies
Invite Your Audience To Build Loyalty
Experts have been warning of the decline of brand loyalty for some time, yet few really have offered a way out. The reason is a misunderstanding of the nature of relationships
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Agencies
New Data Shows the Tween Scene is Online
Trying to figure out the 10 to 14 year old group of consumers called tweens? So are their parents, and not to mention, marketers
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Agencies
Will Cuil be a Cooler Search Engine Than Google?
A new search engine launched Sunday. It’s called “Cuil” (pronounced “Cool”) and it’s supposed to be bigger, faster, and better than Google