Q&As

A firm that provides names of senior citizens for insurance offers agreed last week to settle a two year-old legal action against it.

Philips Norelco, the company behind the “Shave Everywhere” body grooming site that got its message across with produce

Procter & Gamble is supporting the launch of the new Downy Total Care fabric enhancer with a series of in-store events with partner Ann Taylor Loft

Taco Bell is jump-starting its second annual anti-hunger fund-raising effort with stars of an MTV reality show doing a cameo appearance at one of the fast food chain’s Los Angeles restaurants next week

Procter & Gamble is supporting the launch of the new Downy Total Care fabric enhancer with a series of in-store events with partner Ann Taylor Loft

Drugstore chain Walgreens has named Kim L. Feil, a former Sara Lee executive, as vice president and chief marketing officer, a new position

The Lincoln TKS sedan plays a featured role in “RPM,” TNT’s branded crime thriller micro series, set to debut during episodes of “Law & Order” in October

The Discovery Channel’s “Mythbusters” series is seeking ideas for the show from YouTube fans

Frito-Lay’s Doritos brand is once again turning to consumer-generated content for its Super Bowl advertising effort

Shopper marketing is becoming one of the most effective forms of in-store marketing, a new study released this week said