Q&As
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Agencies
Staff Cuts at USPS
As part of a major undertaking to reduce costs and remain competitive, the U.S. Postal Service plans to cut its administrative staff by 33% over the next
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Agencies
Reseller’s Dream
Great Plains Software Inc., which sells management and accounting software through resellers, had a problem two years ago.The Fargo, ND-based firm did
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Agencies
Slack Pack
When we discuss what doesn’t make creative hot, we’re usually talking about a campaign that doesn’t earn an acceptable response rate or a concept that
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Agencies
VIRAL INVASION: Alloy.com Taps School Spirit
School spirit is alive and well and thriving on the Web. Direct mail catalog and Gen-Y membership site Alloy Online (www.alloy.com) proved it this spring
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Agencies
Musical Downloads
Amid all the controversy over pirating recorded music on the Web, one online music merchant has turned up the volume on its marketing efforts.Takeoutmusic.com,
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Agencies
ACQUISITIONS: InfoUSA Buys Getko Direct
InfoUSA, Omaha, NE, acquired Getko Direct Response of Canada from Cendant Corp. for $1.6 million. Getko, a Canadian list and data processing supplier,
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Agencies
Off Target
I curse when I pass the construction site out on Highway 3.The site is for a Target store opening in September. I’m not the only one who curses over that
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Agencies
Grocery Express
ShopLink.com, the online grocery shopping service, is planning a major expansion in which teleservices and the Internet will be linked.The Westwood, MA-based
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Agencies
CompUSA Reshuffles Its Help Desk
CompUSA Inc. is moving its teleservices help desk program online as part of a new plan that will cut 1,500 store and support positions while adding 650
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Agencies
Holt Would Ban Cell Phone Ads
Rep. Rush Holt (D-NJ) was drafting legislation at press time that would ban the sending of unsolicited advertisements to cell phones.Numerous ComplaintsThe